{"title":"COURSES","description":"\u003cp data-start=\"483\" data-end=\"830\"\u003e Claudia De Rosa Academy offers courses designed for those who want to turn their passion for jewelry into concrete skills. From online courses to in-person workshops, each program will guide you step-by-step through the design and creation of contemporary fashion jewelry, combining creativity, style, and technique.\u003c\/p\u003e\n\n\u003cp data-start=\"832\" data-end=\"853\"\u003e \u003cstrong data-start=\"832\" data-end=\"851\"\u003eWhat you will learn:\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cul\u003e\n\n\u003cli data-start=\"856\" data-end=\"895\"\u003e Create unique and transformable jewels\u003c\/li\u003e\n\n\u003cli data-start=\"898\" data-end=\"958\"\u003e Combining materials, colors and designs in a professional way\u003c\/li\u003e\n\n\u003cli data-start=\"961\" data-end=\"1004\"\u003e Give value and identity to your creations\u003c\/li\u003e\n\n\u003cli data-start=\"1007\" data-end=\"1089\"\u003e Apply practical techniques and strategic advice to enhance your talent.\u003c\/li\u003e\n\n\u003cli data-start=\"1007\" data-end=\"1089\"\u003e Fuel your personal growth\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003cp\u003e Start your training now! Choose the course that's right for you!\u003c\/p\u003e","products":[{"product_id":"corso-design-del-gioiello-contemporaneo","title":"Contemporary Jewelry Design Course","description":"\u003cp data-start=\"335\" data-end=\"806\"\u003e The course designed by Claudia De Rosa guides you through a comprehensive journey to learn how to design and create contemporary fashion jewelry.\u003cbr data-start=\"470\" data-end=\"473\"\u003e It is designed for those who want to start a new profession or turn a creative hobby into a job.\u003cbr data-start=\"581\" data-end=\"584\"\u003e Through online lessons, hands-on in-person workshops, and personalized mentoring, you'll discover how to shape your creative vision and transform your ideas into tangible, sustainable, and marketable collections.\u003c\/p\u003e\n\n\u003chr data-start=\"808\" data-end=\"811\"\u003e\n\n\u003ch2 data-start=\"813\" data-end=\"832\"\u003e What you will learn\u003c\/h2\u003e\n\n\u003cul\u003e\n\n\u003cli data-start=\"813\" data-end=\"832\"\u003e Conceive and design a contemporary fashion jewel\u003c\/li\u003e\n\n\u003cli data-start=\"889\" data-end=\"932\"\u003e Create moodboards and conceptual collections\u003c\/li\u003e\n\n\u003cli data-start=\"935\" data-end=\"1016\"\u003e Working with sustainable materials (steel, semiprecious stones, crystals, upcycling)\u003c\/li\u003e\n\n\u003cli data-start=\"1019\" data-end=\"1080\"\u003e Practical assembly and prototyping techniques\u003c\/li\u003e\n\n\u003cli data-start=\"1083\" data-end=\"1130\"\u003e Give meaning and emotion to your jewelry\u003c\/li\u003e\n\n\u003cli data-start=\"1133\" data-end=\"1199\"\u003e Present and sell your creations in an authentic and ethical way \u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003chr data-start=\"1201\" data-end=\"1204\"\u003e\n\n\u003ch2 data-start=\"1206\" data-end=\"1230\"\u003e Course structure\u003c\/h2\u003e\n\n\u003cp data-start=\"1231\" data-end=\"1363\"\u003e \u003cstrong data-start=\"1231\" data-end=\"1291\"\u003eModule 1 – Creative Identity and Brand Vision (live online)\u003c\/strong\u003e \u003cbr data-start=\"1291\" data-end=\"1294\"\u003eDefine your artistic voice and build the foundation of your style.\u003c\/p\u003e\n\n\u003cp data-start=\"1365\" data-end=\"1472\"\u003e \u003cstrong data-start=\"1365\" data-end=\"1420\"\u003eModule 2 – Fashion Jewelry Design (live online)\u003c\/strong\u003e\u003cbr data-start=\"1420\" data-end=\"1423\"\u003e From the design to the choice of materials and volumes.\u003c\/p\u003e\n\n\u003cp data-start=\"1474\" data-end=\"1596\"\u003e \u003cstrong data-start=\"1474\" data-end=\"1547\"\u003eModule 3 – Craftsmanship Techniques (in person in Savona)\u003c\/strong\u003e\u003cbr data-start=\"1547\" data-end=\"1550\"\u003e Three intensive days of practical laboratory work.\u003c\/p\u003e\n\n\u003cp data-start=\"1598\" data-end=\"1713\"\u003e \u003cstrong data-start=\"1598\" data-end=\"1660\"\u003eModule 4 – Jewellery as Emotion and Narration (Live Online)\u003c\/strong\u003e\u003cbr data-start=\"1660\" data-end=\"1663\"\u003e Tell a story through your creations.\u003c\/p\u003e\n\n\u003cp data-start=\"1715\" data-end=\"1821\"\u003e \u003cstrong data-start=\"1715\" data-end=\"1774\"\u003eModule 5 – Brand Introduction and Ethical Sales (Live Online)\u003c\/strong\u003e\u003cbr data-start=\"1774\" data-end=\"1777\"\u003e From prototype to market, with authenticity.\u003c\/p\u003e\n\n\u003cp data-start=\"3140\" data-end=\"3286\"\u003e \u003cstrong data-start=\"3140\" data-end=\"3192\"\u003eModule 6 – Jewelry Communication and Branding\u003c\/strong\u003e \u003cstrong\u003e(live online)\u003c\/strong\u003e\u003cbr data-start=\"3208\" data-end=\"3211\"\u003e Storytelling, naming, emotional copywriting, product presentation.\u003c\/p\u003e\n\n \u003cp data-start=\"3288\" data-end=\"3433\"\u003e\u003cstrong data-start=\"3288\" data-end=\"3332\"\u003eModule 7 – Introduction to the Brand and Market\u003c\/strong\u003e \u003cstrong\u003e(live online)\u003c\/strong\u003e\u003cbr data-start=\"3348\" data-end=\"3351\"\u003e From pricing to packaging, launch strategies and positioning.\u003c\/p\u003e\n\n\u003cp data-start=\"1823\" data-end=\"1994\"\u003e \u003cstrong data-start=\"1823\" data-end=\"1863\"\u003eIn-person internship and final mentoring\u003c\/strong\u003e\u003cbr data-start=\"1863\" data-end=\"1866\"\u003e 30-hour individual session in Claudia De Rosa's workshop, with supervision and feedback on a personal micro-collection.\u003c\/p\u003e\n\n\u003cp data-start=\"1823\" data-end=\"1994\"\u003e Recordings of the online lessons will be available even after the course has ended.\u003c\/p\u003e\n\n\u003chr data-start=\"1996\" data-end=\"1999\"\u003e\n\n\u003ch2 data-start=\"2001\" data-end=\"2019\"\u003e Bonuses included\u003c\/h2\u003e\n\n\u003cp\u003e Online: 50 hours | Internship: 30 hours\u003c\/p\u003e\n\n\u003chr data-start=\"1996\" data-end=\"1999\"\u003e\n\n\u003ch2 data-start=\"2001\" data-end=\"2019\"\u003e Bonuses included\u003c\/h2\u003e\n\n\u003cul\u003e\n\n\u003cli data-start=\"2022\" data-end=\"2060\"\u003e Basic materials kit shipped to your home\u003c\/li\u003e\n\n\u003cli data-start=\"2063\" data-end=\"2120\"\u003e PDF handouts and video recordings of online lessons\u003c\/li\u003e\n\n\u003cli data-start=\"2123\" data-end=\"2177\"\u003e Access to a private community for discussion and support\u003c\/li\u003e\n\n\u003cli data-start=\"2180\" data-end=\"2209\"\u003e Certificate of participation \u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003chr data-start=\"2211\" data-end=\"2214\"\u003e\n\n\u003ch2 data-start=\"2216\" data-end=\"2232\"\u003e Recipients\u003c\/h2\u003e\n\n\u003cp data-start=\"2233\" data-end=\"2255\"\u003e The course is suitable for:\u003c\/p\u003e\n\n\u003cul\u003e\n\n\u003cli data-start=\"2258\" data-end=\"2335\"\u003e Fashion, design and craftsmanship enthusiasts who want to become professionals\u003c\/li\u003e\n\n\u003cli data-start=\"2338\" data-end=\"2411\"\u003e Those who wish to start a career in contemporary fashion jewelry design\u003c\/li\u003e\n\n\u003cli data-start=\"2414\" data-end=\"2476\"\u003e Self-taught designers who want to acquire method and vision\u003c\/li\u003e\n\n \u003cli data-start=\"2479\" data-end=\"2549\"\u003eCreatives who want to turn a hobby into a work project \u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003chr data-start=\"2551\" data-end=\"2554\"\u003e\n\n\u003ch2 data-start=\"2556\" data-end=\"2578\"\u003e Duration and modalities\u003c\/h2\u003e\n\n\u003cul\u003e\n\n\u003cli data-start=\"2581\" data-end=\"2609\"\u003e Total duration: 2 months\u003c\/li\u003e\n\n\u003cli data-start=\"2612\" data-end=\"2652\"\u003e 70% online (live and recorded lessons)\u003c\/li\u003e\n\n\u003cli data-start=\"2655\" data-end=\"2721\"\u003e 30% in person (workshop in Savona, small exclusive groups) \u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003chr data-start=\"2723\" data-end=\"2726\"\u003e\n\n\u003ch2 data-start=\"2728\" data-end=\"2739\"\u003e Price\u003c\/h2\u003e\n\n\u003cul\u003e\n\n\u003cli data-start=\"2742\" data-end=\"2807\"\u003e Full course (online + workshop + mentoring): €900\u003c\/li\u003e\n\n\u003cli data-start=\"2810\" data-end=\"2836\"\u003e Online only: €490\u003c\/li\u003e\n\n\u003cli data-start=\"2839\" data-end=\"2907\"\u003e Workshop only: €590\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003cp data-start=\"2839\" data-end=\"2907\"\u003e \u003cem data-start=\"2871\" data-end=\"2905\"\u003ePossibility of payment by installments\u003c\/em\u003e\u003c\/p\u003e\n\n\u003chr data-start=\"2909\" data-end=\"2912\"\u003e\n\n\u003ch2 data-start=\"2914\" data-end=\"2923\"\u003e Where\u003c\/h2\u003e\n\n\u003cp data-start=\"2924\" data-end=\"3040\"\u003e Theoretical lessons will be held online. Practical lessons will be held at the Claudia De Rosa Jewelry Showroom in Albissola Marina (SV).\u003cbr data-start=\"2969\" data-end=\"2972\"\u003e Maximum 6 participants to ensure a personalized experience.\u003c\/p\u003e\n\n\u003chr data-start=\"3042\" data-end=\"3045\"\u003e\n\n\u003ch2 data-start=\"3067\" data-end=\"3137\"\u003e Career opportunities\u003c\/h2\u003e\n\n\u003cp data-start=\"4090\" data-end=\"4129\"\u003e Thanks to the course you will be able to work as:\u003c\/p\u003e\n\n\u003cul\u003e\n\n\u003cli data-start=\"4132\" data-end=\"4160\"\u003e Freelance Jewelry Designer\u003c\/li\u003e\n\n\u003cli data-start=\"4163\" data-end=\"4234\"\u003e Collaborator with fashion brands, design companies and goldsmith companies\u003c\/li\u003e\n\n\u003cli data-start=\"4237\" data-end=\"4281\"\u003e Participant in trade fairs and industry events\u003c\/li\u003e\n\n\u003cli data-start=\"4284\" data-end=\"4344\"\u003e Founder of your own creative project or independent brand \u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003chr data-start=\"3042\" data-end=\"3045\"\u003e\n\n\u003cp data-start=\"3067\" data-end=\"3137\"\u003e Sign up now and start turning your passion into a profession.\u003c\/p\u003e","brand":"CLAUDIA DE ROSA JEWELRY ","offers":[{"title":"Complete Course","offer_id":55643809284471,"sku":null,"price":900.0,"currency_code":"EUR","in_stock":true},{"title":"Online Only","offer_id":55643809317239,"sku":null,"price":490.0,"currency_code":"EUR","in_stock":true},{"title":"Stage Only","offer_id":55643809350007,"sku":null,"price":590.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0906\/8832\/3959\/files\/Corso_Design_del_Gioiello_Moda.png?v=1755850800"},{"product_id":"mini-corso-online-crea-il-tuo-primo-gioiello-moda","title":"Online Mini-Course: Create Your First Fashion Jewelry","description":"\u003cp data-start=\"342\" data-end=\"752\"\u003e This online mini-course is designed for those starting from scratch and wishing to approach the world of \u003cstrong data-start=\"436\" data-end=\"473\"\u003econtemporary fashion jewelry design\u003c\/strong\u003e .\u003cbr data-start=\"474\" data-end=\"477\"\u003e Through recorded lessons, you will learn how to create your first piece of jewelry using simple techniques, readily available materials, and practical advice.\u003cbr data-start=\"628\" data-end=\"631\"\u003e A short, practical process for transforming a creative idea into a real object, with no previous experience required.\u003c\/p\u003e\n\n\u003chr data-start=\"754\" data-end=\"757\"\u003e\n\n\u003ch2 data-start=\"759\" data-end=\"783\"\u003e Course objectives\u003c\/h2\u003e\n\n\u003cp data-start=\"784\" data-end=\"825\"\u003e At the end of the course you will be able to:\u003c\/p\u003e\n\n\u003cul\u003e\n\n\u003cli data-start=\"828\" data-end=\"906\"\u003e Know the basic tools and main materials for jewelry design.\u003c\/li\u003e\n\n\u003cli data-start=\"909\" data-end=\"961\"\u003e Create a simple but original fashion jewel.\u003c\/li\u003e\n\n\u003cli data-start=\"964\" data-end=\"1037\"\u003e Understand the basics of designing and creating a unique piece.\u003c\/li\u003e\n\n\u003cli data-start=\"1040\" data-end=\"1127\"\u003e Have the initial skills to develop your creativity in a structured way. \u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003chr data-start=\"1129\" data-end=\"1132\"\u003e\n\n\u003ch2 data-start=\"1134\" data-end=\"1160\"\u003e Program and contents\u003c\/h2\u003e\n\n \u003cp data-start=\"1161\" data-end=\"1216\"\u003e\u003cstrong data-start=\"1161\" data-end=\"1206\"\u003eModule 1 – Introduction to Jewelry Design\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cul\u003e\n\n\u003cli data-start=\"1219\" data-end=\"1257\"\u003e What is contemporary fashion jewelry?\u003c\/li\u003e\n\n\u003cli data-start=\"1260\" data-end=\"1303\"\u003e Overview of basic materials and tools\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003cp data-start=\"1305\" data-end=\"1370\"\u003e \u003cstrong data-start=\"1305\" data-end=\"1358\"\u003eModule 2 – Sketching and jewelry design\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cul\u003e\n\n\u003cli data-start=\"1373\" data-end=\"1403\"\u003e Simple drawing techniques\u003c\/li\u003e\n\n\u003cli data-start=\"1406\" data-end=\"1454\"\u003e Making the first project sketch\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003cp data-start=\"1456\" data-end=\"1515\"\u003e \u003cstrong data-start=\"1456\" data-end=\"1505\"\u003eModule 3 – Practical creation of the jewel\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cul\u003e\n\n\u003cli data-start=\"1518\" data-end=\"1551\"\u003e Assembly and basic processing\u003c\/li\u003e\n\n\u003cli data-start=\"1554\" data-end=\"1604\"\u003e Using simple techniques and sustainable materials\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003cp data-start=\"1606\" data-end=\"1657\"\u003e \u003cstrong data-start=\"1606\" data-end=\"1647\"\u003eModule 4 – Finishing and presentation\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cul\u003e\n\n\u003cli data-start=\"1660\" data-end=\"1690\"\u003e Quality control and finishing\u003c\/li\u003e\n\n\u003cli data-start=\"1693\" data-end=\"1733\"\u003e Ideas for presenting the finished jewel\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003cp data-start=\"1735\" data-end=\"1821\"\u003e \u003cstrong data-start=\"1735\" data-end=\"1809\"\u003eModule 5 – Tips for Further Developing Your Creativity\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cul\u003e\n\n\u003cli data-start=\"1824\" data-end=\"1866\"\u003e Practical tips to keep creating\u003c\/li\u003e\n\n\u003cli data-start=\"1869\" data-end=\"1914\"\u003e Mini exercises for designing other jewels \u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003chr data-start=\"1916\" data-end=\"1919\"\u003e\n\n\u003ch2 data-start=\"1921\" data-end=\"1942\"\u003e Total hours\u003c\/h2\u003e\n\n \u003cp data-start=\"1943\" data-end=\"2056\"\u003e\u003cstrong data-start=\"1943\" data-end=\"1952\"\u003e5 hours\u003c\/strong\u003e of recorded content + downloadable teaching materials (PDF handouts with steps and practical advice).\u003c\/p\u003e\n\n\u003chr data-start=\"2058\" data-end=\"2061\"\u003e\n\n\u003ch2 data-start=\"2063\" data-end=\"2089\"\u003e How to use it\u003c\/h2\u003e\n\n\u003cul\u003e\n\n\u003cli data-start=\"2063\" data-end=\"2089\"\u003e Course entirely online and recorded\u003c\/li\u003e\n\n\u003cli data-start=\"2138\" data-end=\"2192\"\u003e Unlimited access to lessons once purchased\u003c\/li\u003e\n\n\u003cli data-start=\"2195\" data-end=\"2224\"\u003e Teaching materials included \u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003chr data-start=\"2226\" data-end=\"2229\"\u003e\n\n\u003ch2 data-start=\"2231\" data-end=\"2252\"\u003e Cost\u003c\/h2\u003e\n\n\u003cp data-start=\"2253\" data-end=\"2379\"\u003e \u003cstrong data-start=\"2253\" data-end=\"2260\"\u003e€79\u003c\/strong\u003e – an affordable price for those who want to start without commitment, while still enhancing the quality of your training.\u003c\/p\u003e\n\n\u003chr data-start=\"2381\" data-end=\"2384\"\u003e\n\n\u003ch2 data-start=\"2386\" data-end=\"2404\"\u003e Bonuses included\u003c\/h2\u003e\n\n\u003cul\u003e\n\n\u003cli\u003e PDF handouts with all the practical steps\u003c\/li\u003e\n\n\u003cli\u003e List of recommended materials\u003c\/li\u003e\n\n\u003cli\u003e Access to a private mini-group for discussions and questions \u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003chr data-start=\"2543\" data-end=\"2546\"\u003e\n\n\u003cp data-start=\"2568\" data-end=\"2688\"\u003e Start making your first piece of jewelry today and discover how rewarding it can be to unleash your creativity.\u003c\/p\u003e\n\n\u003ch3 data-start=\"2690\" data-end=\"2713\"\u003e\n\n \u003cspan data-start=\"2692\" data-end=\"2709\"\u003eSign\u003c\/span\u003e \u003cstrong data-start=\"2692\" data-end=\"2709\"\u003eup now!\u003c\/strong\u003e\n\n\u003c\/h3\u003e","brand":"CLAUDIA DE ROSA JEWELRY ","offers":[{"title":"Default Title","offer_id":55644168388983,"sku":null,"price":79.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0906\/8832\/3959\/files\/Corso_3.png?v=1755852526"},{"product_id":"gioiello-moda-e-tendenza","title":"Fashion and Trend Jewelry","description":"\u003cp data-start=\"213\" data-end=\"547\"\u003eThis online course is aimed at those who want to understand how to interpret fashion trends and translate them into \u003cstrong data-start=\"322\" data-end=\"360\"\u003econtemporary, marketable jewelry\u003c\/strong\u003e .\u003cbr data-start=\"361\" data-end=\"364\"\u003e You'll learn to read runway shows, analyze global trends, and apply this knowledge to the design of fashion jewelry collections, developing a creative and commercial vision.\u003c\/p\u003e\n\n\u003chr data-start=\"549\" data-end=\"552\"\u003e\n\n\u003ch2 data-start=\"554\" data-end=\"578\"\u003e Course objectives\u003c\/h2\u003e\n\n\u003cp data-start=\"579\" data-end=\"620\"\u003e At the end of the course you will be able to:\u003c\/p\u003e\n\n\u003cul\u003e\n\n\u003cli data-start=\"623\" data-end=\"693\"\u003e Analyze fashion trends and interpret them in jewelry design.\u003c\/li\u003e\n\n\u003cli data-start=\"696\" data-end=\"768\"\u003e Transforming inspiration from catwalks and magazines into concrete projects.\u003c\/li\u003e\n\n\u003cli data-start=\"771\" data-end=\"845\"\u003e Designing jewelry that is contemporary, innovative, and marketable.\u003c\/li\u003e\n\n\u003cli data-start=\"848\" data-end=\"916\"\u003e Plan a micro-collection consistent with current trends. \u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003chr data-start=\"918\" data-end=\"921\"\u003e\n\n\u003ch2 data-start=\"923\" data-end=\"949\"\u003e Program and contents\u003c\/h2\u003e\n\n\u003cp data-start=\"950\" data-end=\"1006\"\u003e \u003cstrong data-start=\"950\" data-end=\"996\"\u003eModule 1 – Introduction to Fashion Trends\u003c\/strong\u003e (1 hour)\u003c\/p\u003e\n\n\u003cul\u003e\n\n\u003cli data-start=\"1009\" data-end=\"1058\"\u003e What is a trend and how does it develop over time?\u003c\/li\u003e\n\n\u003cli data-start=\"1061\" data-end=\"1122\"\u003e Sources of information: fashion week, magazines, social media\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n \u003cp data-start=\"1124\" data-end=\"1193\"\u003e\u003cstrong data-start=\"1124\" data-end=\"1183\"\u003eModule 2 – Catwalk Analysis and Trend Forecasting\u003c\/strong\u003e (2 hours)\u003c\/p\u003e\n\n\u003cul\u003e\n\n\u003cli data-start=\"1196\" data-end=\"1252\"\u003e How to read trending colors, shapes and materials\u003c\/li\u003e\n\n\u003cli data-start=\"1255\" data-end=\"1294\"\u003e Identify recurring patterns and themes\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003cp data-start=\"1296\" data-end=\"1363\"\u003e \u003cstrong data-start=\"1296\" data-end=\"1353\"\u003eModule 3 – Translating Trends into Jewelry Design\u003c\/strong\u003e (3 hours)\u003c\/p\u003e\n\n\u003cul\u003e\n\n\u003cli data-start=\"1366\" data-end=\"1434\"\u003e From concept to prototype: creating jewelry consistent with trends\u003c\/li\u003e\n\n\u003cli data-start=\"1437\" data-end=\"1497\"\u003e Strategies for maintaining originality while following trends\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003cp data-start=\"1499\" data-end=\"1557\"\u003e \u003cstrong data-start=\"1499\" data-end=\"1547\"\u003eModule 4 – Practical application and case study\u003c\/strong\u003e (2 hours)\u003c\/p\u003e\n\n\u003cul\u003e\n\n\u003cli data-start=\"1560\" data-end=\"1619\"\u003e Study of real collections of emerging and established brands\u003c\/li\u003e\n\n\u003cli data-start=\"1622\" data-end=\"1696\"\u003e Practical exercise: designing a jewel inspired by current trends \u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003chr data-start=\"1698\" data-end=\"1701\"\u003e\n\n\u003ch2 data-start=\"1703\" data-end=\"1724\"\u003e Total hours\u003c\/h2\u003e\n\n\u003cp data-start=\"1725\" data-end=\"1820\"\u003e \u003cstrong data-start=\"1725\" data-end=\"1734\"\u003e8 hours\u003c\/strong\u003e of online content + downloadable teaching materials (handouts and practice sheets).\u003c\/p\u003e\n\n\u003chr data-start=\"1822\" data-end=\"1825\"\u003e\n\n\u003ch2 data-start=\"1827\" data-end=\"1853\"\u003e How to use it\u003c\/h2\u003e\n\n\u003cul\u003e\n\n\u003cli data-start=\"1856\" data-end=\"1930\"\u003e \u003cstrong data-start=\"1862\" data-end=\"1884\"\u003eEntirely online\u003c\/strong\u003e course with unlimited access once purchased\u003c\/li\u003e\n\n \u003cli data-start=\"1933\" data-end=\"1995\"\u003eTeaching materials included (PDF handouts and practice sheets)\u003c\/li\u003e\n\n\u003cli data-start=\"1998\" data-end=\"2055\"\u003e Ability to review lessons at any time \u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003chr data-start=\"2057\" data-end=\"2060\"\u003e\n\n\u003ch2 data-start=\"2062\" data-end=\"2083\"\u003e Cost\u003c\/h2\u003e\n\n\u003cp data-start=\"2084\" data-end=\"2189\"\u003e \u003cstrong data-start=\"2084\" data-end=\"2092\"\u003e€149\u003c\/strong\u003e – specialized in-depth course for those who want to combine creativity and commercial vision.\u003c\/p\u003e\n\n\u003chr data-start=\"2191\" data-end=\"2194\"\u003e\n\n\u003ch2 data-start=\"2196\" data-end=\"2214\"\u003e Bonuses included\u003c\/h2\u003e\n\n\u003cul\u003e\n\n\u003cli data-start=\"2217\" data-end=\"2261\"\u003e Practical worksheets for trend analysis\u003c\/li\u003e\n\n\u003cli data-start=\"2264\" data-end=\"2305\"\u003e Examples of micro-collections and case studies\u003c\/li\u003e\n\n\u003cli data-start=\"2308\" data-end=\"2367\"\u003e Access to a private online group for discussion and questions \u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003chr data-start=\"2369\" data-end=\"2372\"\u003e\n\n\u003cp data-start=\"2394\" data-end=\"2473\"\u003e Learn how to transform fashion trends into contemporary, marketable jewelry.\u003c\/p\u003e\n\n\u003ch3 data-start=\"2475\" data-end=\"2498\"\u003e \u003cstrong data-start=\"2477\" data-end=\"2494\"\u003eSign up now\u003c\/strong\u003e\n\u003c\/h3\u003e","brand":"CLAUDIA DE ROSA JEWELRY","offers":[{"title":"Default Title","offer_id":55644184183159,"sku":null,"price":149.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0906\/8832\/3959\/files\/Corso_6.png?v=1755852629"},{"product_id":"progettazione-di-collezioni-statement","title":"Statement Collection Design","description":"\u003cp data-start=\"222\" data-end=\"620\"\u003e This advanced course is for those who wish to create \u003cstrong data-start=\"277\" data-end=\"307\"\u003ehigh-impact jewelry\u003c\/strong\u003e and iconic collections. \u003cbr data-start=\"330\" data-end=\"333\"\u003eYou will learn to design statement collections, combining theatrical aesthetics, precious and sustainable materials, and design strategies that are striking and memorable.\u003cbr data-start=\"505\" data-end=\"508\"\u003e An ideal path for designers who want to stand out in the contemporary fashion and jewelry market.\u003c\/p\u003e\n\n\u003chr data-start=\"622\" data-end=\"625\"\u003e\n\n\u003ch2 data-start=\"627\" data-end=\"651\"\u003e Course objectives\u003c\/h2\u003e\n\n\u003cp data-start=\"652\" data-end=\"693\"\u003e At the end of the course you will be able to:\u003c\/p\u003e\n\n\u003cul\u003e\n\n\u003cli data-start=\"696\" data-end=\"760\"\u003e Conceive and design coherent and original statement collections.\u003c\/li\u003e\n\n\u003cli data-start=\"763\" data-end=\"831\"\u003e Apply theatrical and visual design principles to jewelry design.\u003c\/li\u003e\n\n\u003cli data-start=\"834\" data-end=\"920\"\u003e Select materials and color combinations to maximize the aesthetic impact.\u003c\/li\u003e\n\n\u003cli data-start=\"923\" data-end=\"1009\"\u003e Create a micro-collection ready for presentation to brands, showrooms, or clients. \u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003chr data-start=\"1011\" data-end=\"1014\"\u003e\n\n\u003ch2 data-start=\"1016\" data-end=\"1042\"\u003e Program and contents\u003c\/h2\u003e\n\n\u003cp data-start=\"1043\" data-end=\"1096\"\u003e \u003cstrong data-start=\"1043\" data-end=\"1086\"\u003eModule 1 – Principles of Theatrical Design\u003c\/strong\u003e (2 hours)\u003c\/p\u003e\n\n\u003cul\u003e\n\n\u003cli data-start=\"1099\" data-end=\"1147\"\u003e Visual elements, proportions and emotional impact\u003c\/li\u003e\n\n\u003cli data-start=\"1150\" data-end=\"1205\"\u003e Analysis of iconic collections and reference brands\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003cp data-start=\"1207\" data-end=\"1267\"\u003e \u003cstrong data-start=\"1207\" data-end=\"1257\"\u003eModule 2 – Creating the collection concept\u003c\/strong\u003e (3 hours)\u003c\/p\u003e\n\n\u003cul\u003e\n\n\u003cli data-start=\"1270\" data-end=\"1309\"\u003e Moodboards, inspirations and storytelling\u003c\/li\u003e\n\n \u003cli data-start=\"1312\" data-end=\"1353\"\u003eTransforming an idea into a coherent concept\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003cp data-start=\"1355\" data-end=\"1410\"\u003e \u003cstrong data-start=\"1355\" data-end=\"1400\"\u003eModule 3 – Designing key parts\u003c\/strong\u003e (4 hours)\u003c\/p\u003e\n\n\u003cul\u003e\n\n\u003cli data-start=\"1413\" data-end=\"1449\"\u003e Development of unique and iconic designs\u003c\/li\u003e\n\n\u003cli data-start=\"1452\" data-end=\"1505\"\u003e Study of volumes, shapes and combinations of materials\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003cp data-start=\"1507\" data-end=\"1578\"\u003e \u003cstrong data-start=\"1507\" data-end=\"1568\"\u003eModule 4 – Presentation and communication of the collection\u003c\/strong\u003e (2 hours)\u003c\/p\u003e\n\n\u003cul\u003e\n\n\u003cli data-start=\"1581\" data-end=\"1630\"\u003e How to present your collection to clients and buyers\u003c\/li\u003e\n\n\u003cli data-start=\"1633\" data-end=\"1679\"\u003e Visual marketing strategies and storytelling\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003cp data-start=\"1681\" data-end=\"1730\"\u003e \u003cstrong data-start=\"1681\" data-end=\"1720\"\u003eModule 5 – Final practical exercise\u003c\/strong\u003e (3 hours)\u003c\/p\u003e\n\n\u003cul\u003e\n\n\u003cli data-start=\"1733\" data-end=\"1782\"\u003e Creation of a micro-collection statement\u003c\/li\u003e\n\n\u003cli data-start=\"1785\" data-end=\"1822\"\u003e Personalized review and feedback \u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003chr data-start=\"1824\" data-end=\"1827\"\u003e\n\n\u003ch2 data-start=\"1829\" data-end=\"1850\"\u003e Total hours\u003c\/h2\u003e\n\n\u003cp data-start=\"1851\" data-end=\"1963\"\u003e \u003cstrong data-start=\"1851\" data-end=\"1861\"\u003e14 hours\u003c\/strong\u003e of online content + downloadable materials (handouts, practice sheets, and design templates).\u003c\/p\u003e\n\n\u003chr data-start=\"1965\" data-end=\"1968\"\u003e\n\n\u003ch2 data-start=\"1970\" data-end=\"1996\"\u003e How to use it\u003c\/h2\u003e\n\n\u003cul\u003e\n\n\u003cli data-start=\"1999\" data-end=\"2076\"\u003e \u003cstrong data-start=\"2005\" data-end=\"2027\"\u003eFully online\u003c\/strong\u003e course with unlimited access to recorded lessons\u003c\/li\u003e\n\n\u003cli data-start=\"2079\" data-end=\"2108\"\u003e Teaching materials included\u003c\/li\u003e\n\n\u003cli data-start=\"2111\" data-end=\"2168\"\u003e Ability to review lessons at any time\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003chr data-start=\"2170\" data-end=\"2173\"\u003e\n\n \u003ch2 data-start=\"2175\" data-end=\"2196\"\u003eSuggested price\u003c\/h2\u003e\n\n\u003cp data-start=\"2197\" data-end=\"2304\"\u003e \u003cstrong data-start=\"2197\" data-end=\"2205\"\u003e€249\u003c\/strong\u003e – Advanced specialist course for designers who want to develop high-impact collections.\u003c\/p\u003e\n\n\u003chr data-start=\"2306\" data-end=\"2309\"\u003e\n\n\u003ch2 data-start=\"2311\" data-end=\"2329\"\u003e Bonuses included\u003c\/h2\u003e\n\n\u003cul\u003e\n\n\u003cli data-start=\"2332\" data-end=\"2383\"\u003e Templates for moodboards and collection design\u003c\/li\u003e\n\n\u003cli data-start=\"2386\" data-end=\"2433\"\u003e Examples of iconic collections for inspiration\u003c\/li\u003e\n\n\u003cli data-start=\"2436\" data-end=\"2489\"\u003e Access to a private group for discussion and feedback \u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003chr data-start=\"2491\" data-end=\"2494\"\u003e\n\n\u003cp data-start=\"2516\" data-end=\"2609\"\u003e Create unique and iconic jewelry collections, and take your design to the next level.\u003c\/p\u003e\n\n\u003ch3 data-start=\"2611\" data-end=\"2634\"\u003e\n\n \u003cspan data-start=\"2613\" data-end=\"2630\"\u003eSign\u003c\/span\u003e \u003cstrong data-start=\"2613\" data-end=\"2630\"\u003eup now\u003c\/strong\u003e\n\n\u003c\/h3\u003e","brand":"CLAUDIA DE ROSA JEWELRY","offers":[{"title":"Default Title","offer_id":55644195258743,"sku":null,"price":249.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0906\/8832\/3959\/files\/Corso_7_8bdd0e64-f42f-4ce0-bdc5-8b8d204bd28f.png?v=1755852750"},{"product_id":"avviare-un-brand-di-bigiotteria","title":"Starting a Costume Jewelry Brand","description":"\u003cp data-start=\"183\" data-end=\"255\"\u003e From naming to positioning: create an authentic and competitive brand.\u003c\/p\u003e\n\n\u003chr data-start=\"257\" data-end=\"260\"\u003e\n\n\u003ch3 data-start=\"262\" data-end=\"283\"\u003e \u003cstrong data-start=\"266\" data-end=\"281\"\u003eDescription\u003c\/strong\u003e\n\u003c\/h3\u003e\n\n\u003cp data-start=\"284\" data-end=\"554\"\u003e Want to turn your passion for costume jewelry into a recognizable and competitive brand? \u003cbr data-start=\"376\" data-end=\"379\"\u003eThis course is designed for those who want to start a business in the fashion jewelry sector, building a solid strategy that goes beyond creativity.\u003c\/p\u003e\n\n\u003cp data-start=\"556\" data-end=\"616\"\u003e Through a practical and structured path, you will learn to:\u003c\/p\u003e\n\n\u003cul\u003e\n\n\u003cli data-start=\"619\" data-end=\"657\"\u003e define your brand identity;\u003c\/li\u003e\n\n\u003cli data-start=\"660\" data-end=\"715\"\u003e identify your target and position yourself on the market;\u003c\/li\u003e\n\n\u003cli data-start=\"718\" data-end=\"762\"\u003e choose a coherent and memorable name;\u003c\/li\u003e\n\n\u003cli data-start=\"765\" data-end=\"834\"\u003e develop an effective communications and distribution strategy.\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003cp data-start=\"836\" data-end=\"927\"\u003e At the end of the course, you will have a brand strategy plan ready to be put into practice.\u003c\/p\u003e\n\n\u003chr data-start=\"929\" data-end=\"932\"\u003e\n\n\u003ch3 data-start=\"934\" data-end=\"959\"\u003e \u003cstrong data-start=\"938\" data-end=\"957\"\u003eWho is it for?\u003c\/strong\u003e\n\u003c\/h3\u003e\n\n\u003cul\u003e\n\n\u003cli data-start=\"934\" data-end=\"959\"\u003e Designers and creatives who want to launch their own costume jewelry brand;\u003c\/li\u003e\n\n\u003cli data-start=\"1041\" data-end=\"1121\"\u003e Hobbyists and enthusiasts who want to turn their passion into a profession;\u003c\/li\u003e\n\n\u003cli data-start=\"1124\" data-end=\"1225\"\u003e Fashion industry professionals who want to delve deeper into branding and positioning. \u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003chr data-start=\"1227\" data-end=\"1230\"\u003e\n\n\u003ch3 data-start=\"1232\" data-end=\"1261\"\u003e \u003cstrong data-start=\"1236\" data-end=\"1259\"\u003eCourse objectives\u003c\/strong\u003e\n\u003c\/h3\u003e\n\n\u003cul\u003e\n\n\u003cli data-start=\"1264\" data-end=\"1326\"\u003e Acquire branding skills applied to costume jewelry;\u003c\/li\u003e\n\n\u003cli data-start=\"1329\" data-end=\"1381\"\u003e Build a coherent visual and narrative identity;\u003c\/li\u003e\n\n \u003cli data-start=\"1384\" data-end=\"1440\"\u003eDefine a sustainable marketing and sales plan;\u003c\/li\u003e\n\n\u003cli data-start=\"1443\" data-end=\"1530\"\u003e Understand how to distribute and sell your products across physical and digital channels. \u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003chr data-start=\"1532\" data-end=\"1535\"\u003e\n\n\u003ch3 data-start=\"1537\" data-end=\"1591\"\u003e \u003cstrong data-start=\"1541\" data-end=\"1589\"\u003eProgram and teaching modules (total 20 hours)\u003c\/strong\u003e\n\u003c\/h3\u003e\n\n\u003col\u003e\n\n\u003cli data-start=\"1595\" data-end=\"1641\"\u003e Introduction to the Costume Jewelry Brand – 2 hours\u003c\/li\u003e\n\n\u003cli data-start=\"1645\" data-end=\"1685\"\u003e Naming, Logo and Visual Identity – 4 hours\u003c\/li\u003e\n\n\u003cli data-start=\"1689\" data-end=\"1734\"\u003e Target Analysis and Positioning – 3 hours\u003c\/li\u003e\n\n\u003cli data-start=\"1738\" data-end=\"1784\"\u003e Branding and Storytelling Strategies – 3 hours\u003c\/li\u003e\n\n\u003cli data-start=\"1788\" data-end=\"1831\"\u003e Sales and Distribution Channels – 3 hours\u003c\/li\u003e\n\n\u003cli data-start=\"1835\" data-end=\"1882\"\u003e Digital Communication and Social Media – 3 hours\u003c\/li\u003e\n\n\u003cli data-start=\"1886\" data-end=\"1938\"\u003e Brand Launch Plan Development – ​​2 hours \u003c\/li\u003e\n\n\n\u003c\/ol\u003e\n\n\u003chr data-start=\"1940\" data-end=\"1943\"\u003e\n\n\u003ch3 data-start=\"1945\" data-end=\"1963\"\u003e \u003cstrong data-start=\"1949\" data-end=\"1961\"\u003eMode\u003c\/strong\u003e\n\u003c\/h3\u003e\n\n\u003cul\u003e\n\n\u003cli data-start=\"1966\" data-end=\"2022\"\u003e\n\n Live \u003cstrong data-start=\"1966\" data-end=\"1976\"\u003eonline\u003c\/strong\u003e and with recordings available.\u003c\/li\u003e\n\n\u003cli data-start=\"2025\" data-end=\"2080\"\u003e\n\n \u003cstrong data-start=\"2025\" data-end=\"2040\"\u003eIn person\u003c\/strong\u003e (upon request) at the laboratory. \u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003chr data-start=\"2082\" data-end=\"2085\"\u003e\n\n\u003ch3 data-start=\"2087\" data-end=\"2114\"\u003e \u003cstrong data-start=\"2091\" data-end=\"2112\"\u003eMaterials included\u003c\/strong\u003e\n\u003c\/h3\u003e\n\n\u003cul\u003e\n\n\u003cli data-start=\"2117\" data-end=\"2145\"\u003e Slides and digital handouts;\u003c\/li\u003e\n\n\u003cli data-start=\"2148\" data-end=\"2204\"\u003e Template for naming, brand identity and marketing plan;\u003c\/li\u003e\n\n\u003cli data-start=\"2207\" data-end=\"2242\"\u003e Case studies of successful brands.\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003chr data-start=\"2244\" data-end=\"2247\"\u003e\n\n \u003ch3 data-start=\"2249\" data-end=\"2265\"\u003e\u003cstrong data-start=\"2253\" data-end=\"2263\"\u003eDuration\u003c\/strong\u003e\u003c\/h3\u003e\n\n\u003cp data-start=\"2266\" data-end=\"2310\"\u003e \u003cstrong data-start=\"2266\" data-end=\"2283\"\u003e20 hours total\u003c\/strong\u003e – divided into 7 modules.\u003c\/p\u003e\n\n\u003chr data-start=\"2312\" data-end=\"2315\"\u003e\n\n\u003ch3 data-start=\"2317\" data-end=\"2343\"\u003e \u003cstrong data-start=\"2321\" data-end=\"2341\"\u003eCost\u003c\/strong\u003e\n\u003c\/h3\u003e\n\n\u003cp data-start=\"2344\" data-end=\"2400\"\u003e \u003cstrong data-start=\"2344\" data-end=\"2352\"\u003e€390\u003c\/strong\u003e (payable in one solution or in 2 installments).\u003c\/p\u003e\n\n\u003chr data-start=\"2402\" data-end=\"2405\"\u003e\n\n\u003ch3 data-start=\"2407\" data-end=\"2431\"\u003e \u003cstrong data-start=\"2411\" data-end=\"2429\"\u003eCertification\u003c\/strong\u003e\n\u003c\/h3\u003e\n\n\u003cp data-start=\"2432\" data-end=\"2492\"\u003e At the end, a \u003cstrong data-start=\"2463\" data-end=\"2489\"\u003eCertificate of Attendance\u003c\/strong\u003e is issued.\u003c\/p\u003e","brand":"CLAUDIA DE ROSA JEWELRY","offers":[{"title":"Unique","offer_id":55648814858615,"sku":null,"price":390.0,"currency_code":"EUR","in_stock":true},{"title":"2 installments","offer_id":55648814891383,"sku":null,"price":220.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0906\/8832\/3959\/files\/Corso_12.png?v=1755855428"},{"product_id":"corso-storytelling-marketing-del-gioiello","title":"Storytelling \u0026amp; Jewelry Marketing Course","description":"\u003cp data-start=\"178\" data-end=\"288\"\u003e Learn to tell the story of your collections, write emotional copy, and communicate your brand effectively.\u003c\/p\u003e\n\n\u003chr data-start=\"290\" data-end=\"293\"\u003e\n\n\u003ch3 data-start=\"295\" data-end=\"316\"\u003e \u003cstrong data-start=\"299\" data-end=\"314\"\u003eDescription\u003c\/strong\u003e\n\u003c\/h3\u003e\n\n\u003cp data-start=\"317\" data-end=\"598\"\u003e A costume jewelry brand doesn't live on design alone: ​​what makes it unique is the story it tells. \u003cbr data-start=\"414\" data-end=\"417\"\u003eThis course will teach you how to transform your passion into a narrative capable of exciting and winning over customers, thanks to \u003cstrong data-start=\"556\" data-end=\"595\"\u003estorytelling and emotional marketing\u003c\/strong\u003e techniques.\u003c\/p\u003e\n\n\u003cp data-start=\"600\" data-end=\"657\"\u003e Through practical exercises and case studies, you will learn to:\u003c\/p\u003e\n\n\u003cul\u003e\n\n\u003cli data-start=\"660\" data-end=\"707\"\u003e write product descriptions that sell;\u003c\/li\u003e\n\n\u003cli data-start=\"710\" data-end=\"773\"\u003e tell your collection story in a coherent and captivating way;\u003c\/li\u003e\n\n\u003cli data-start=\"776\" data-end=\"841\"\u003e develop communication that strengthens the brand identity;\u003c\/li\u003e\n\n\u003cli data-start=\"844\" data-end=\"934\"\u003e use digital channels to spread your story and attract the right audience. \u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003chr data-start=\"936\" data-end=\"939\"\u003e\n\n\u003ch3 data-start=\"941\" data-end=\"966\"\u003e \u003cstrong data-start=\"945\" data-end=\"964\"\u003eWho is it for?\u003c\/strong\u003e\n\u003c\/h3\u003e\n\n\u003cul\u003e\n\n\u003cli data-start=\"969\" data-end=\"1053\"\u003e Designers and creatives who want to enhance their costume jewelry collections;\u003c\/li\u003e\n\n\u003cli data-start=\"1056\" data-end=\"1127\"\u003e Hobbyists and craftsmen who want to communicate professionally;\u003c\/li\u003e\n\n\u003cli data-start=\"1130\" data-end=\"1242\"\u003e Fashion and accessories industry professionals who want to learn more about storytelling and marketing techniques. \u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003chr data-start=\"1244\" data-end=\"1247\"\u003e\n\n\u003ch3 data-start=\"1249\" data-end=\"1278\"\u003e \u003cstrong data-start=\"1253\" data-end=\"1276\"\u003eCourse objectives\u003c\/strong\u003e\n\u003c\/h3\u003e\n\n\u003cul\u003e\n\n\u003cli data-start=\"1281\" data-end=\"1354\"\u003e Create an authentic and coherent narrative for the costume jewelry brand;\u003c\/li\u003e\n\n \u003cli data-start=\"1357\" data-end=\"1411\"\u003eWrite emotional texts for collections and products;\u003c\/li\u003e\n\n\u003cli data-start=\"1414\" data-end=\"1459\"\u003e Learn emotional marketing strategies;\u003c\/li\u003e\n\n\u003cli data-start=\"1462\" data-end=\"1520\"\u003e Strengthen the brand's digital and social communications. \u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003chr data-start=\"1522\" data-end=\"1525\"\u003e\n\n\u003ch3 data-start=\"1527\" data-end=\"1581\"\u003e \u003cstrong data-start=\"1531\" data-end=\"1579\"\u003eProgram and teaching modules (total 15 hours)\u003c\/strong\u003e\n\u003c\/h3\u003e\n\n\u003col\u003e\n\n\u003cli data-start=\"1527\" data-end=\"1581\"\u003e Storytelling Fundamentals for Costume Jewelry – 2 hours\u003c\/li\u003e\n\n\u003cli data-start=\"1644\" data-end=\"1682\"\u003e Brand Narrative Identity – 3 hours\u003c\/li\u003e\n\n\u003cli data-start=\"1686\" data-end=\"1740\"\u003e Writing Emotional Product Descriptions – 2 hours\u003c\/li\u003e\n\n\u003cli data-start=\"1744\" data-end=\"1785\"\u003e Emotional Marketing and Branding – 3 hours\u003c\/li\u003e\n\n\u003cli data-start=\"1789\" data-end=\"1835\"\u003e Digital Storytelling and Social Media – 3 hours\u003c\/li\u003e\n\n\u003cli data-start=\"1839\" data-end=\"1885\"\u003e Creating the Communication Plan – 2 hours \u003c\/li\u003e\n\n\n\u003c\/ol\u003e\n\n\u003chr data-start=\"1887\" data-end=\"1890\"\u003e\n\n\u003ch3 data-start=\"1892\" data-end=\"1910\"\u003e \u003cstrong data-start=\"1896\" data-end=\"1908\"\u003eMode\u003c\/strong\u003e\n\u003c\/h3\u003e\n\n\u003cul\u003e\n\n\u003cli data-start=\"1913\" data-end=\"1967\"\u003e\n\n Live \u003cstrong data-start=\"1913\" data-end=\"1923\"\u003eonline\u003c\/strong\u003e with recordings available.\u003c\/li\u003e\n\n\u003cli data-start=\"1970\" data-end=\"2025\"\u003e\n\n \u003cstrong data-start=\"1970\" data-end=\"1985\"\u003eIn person\u003c\/strong\u003e (upon request) at the laboratory. \u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003chr data-start=\"2027\" data-end=\"2030\"\u003e\n\n\u003ch3 data-start=\"2032\" data-end=\"2059\"\u003e \u003cstrong data-start=\"2036\" data-end=\"2057\"\u003eMaterials included\u003c\/strong\u003e\n\u003c\/h3\u003e\n\n\u003cul\u003e\n\n\u003cli data-start=\"2062\" data-end=\"2090\"\u003e Slides and digital handouts;\u003c\/li\u003e\n\n\u003cli data-start=\"2093\" data-end=\"2145\"\u003e Templates for descriptive texts and editorial plan;\u003c\/li\u003e\n\n\u003cli data-start=\"2148\" data-end=\"2192\"\u003e Examples and case studies of successful brands.\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003chr data-start=\"2194\" data-end=\"2197\"\u003e\n\n \u003ch3 data-start=\"2199\" data-end=\"2215\"\u003e\u003cstrong data-start=\"2203\" data-end=\"2213\"\u003eDuration\u003c\/strong\u003e\u003c\/h3\u003e\n\n\u003cp data-start=\"2216\" data-end=\"2260\"\u003e \u003cstrong data-start=\"2216\" data-end=\"2233\"\u003e15 hours total\u003c\/strong\u003e – divided into 6 modules.\u003c\/p\u003e\n\n\u003chr data-start=\"2262\" data-end=\"2265\"\u003e\n\n\u003ch3 data-start=\"2267\" data-end=\"2293\"\u003e \u003cstrong data-start=\"2271\" data-end=\"2291\"\u003eCost\u003c\/strong\u003e\n\u003c\/h3\u003e\n\n\u003cp data-start=\"2294\" data-end=\"2350\"\u003e \u003cstrong data-start=\"2294\" data-end=\"2302\"\u003e€290\u003c\/strong\u003e (payable in one solution or in 2 installments).\u003c\/p\u003e\n\n\u003chr data-start=\"2352\" data-end=\"2355\"\u003e\n\n\u003ch3 data-start=\"2357\" data-end=\"2381\"\u003e \u003cstrong data-start=\"2361\" data-end=\"2379\"\u003eCertification\u003c\/strong\u003e\n\u003c\/h3\u003e\n\n\u003cp data-start=\"2382\" data-end=\"2442\"\u003e At the end, a \u003cstrong data-start=\"2413\" data-end=\"2439\"\u003eCertificate of Attendance\u003c\/strong\u003e is issued.\u003c\/p\u003e","brand":"CLAUDIA DE ROSA JEWELRY","offers":[{"title":"Unique","offer_id":55649033683319,"sku":null,"price":290.0,"currency_code":"EUR","in_stock":true},{"title":"2 installments","offer_id":55649033716087,"sku":null,"price":240.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0906\/8832\/3959\/files\/Corso_16.png?v=1755857332"},{"product_id":"branding-e-vendita-etica-dei-gioielli","title":"Branding and Ethical Jewelry Sales","description":"\u003cp data-start=\"182\" data-end=\"309\"\u003e Learn how to position your brand, define pricing strategies, and sell ethically and respectfully for your creative work.\u003c\/p\u003e\n\n\u003chr data-start=\"311\" data-end=\"314\"\u003e\n\n\u003ch3 data-start=\"316\" data-end=\"335\"\u003e \u003cstrong data-start=\"320\" data-end=\"335\"\u003eDescription\u003c\/strong\u003e\n\u003c\/h3\u003e\n\n \u003cp data-start=\"337\" data-end=\"673\"\u003eA successful jewelry brand is not just based on design, but on the ability to enhance and communicate its work in a coherent and respectful way.\u003cbr data-start=\"493\" data-end=\"496\"\u003e This course will teach you how to build a conscious positioning, define ethical pricing strategies, and sell your jewelry in a way that respects your creative talent.\u003c\/p\u003e\n\n\u003cp data-start=\"675\" data-end=\"730\"\u003e Through practical examples and case studies, you will learn to:\u003c\/p\u003e\n\n\u003cul\u003e\n\n\u003cli data-start=\"734\" data-end=\"789\"\u003e position your brand clearly and distinctively;\u003c\/li\u003e\n\n\u003cli data-start=\"792\" data-end=\"844\"\u003e define ethical and competitive pricing strategies;\u003c\/li\u003e\n\n\u003cli data-start=\"847\" data-end=\"899\"\u003e communicate the value of your jewelry to customers;\u003c\/li\u003e\n\n\u003cli data-start=\"902\" data-end=\"963\"\u003e manage sales in a respectful and conscious way of your work. \u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003chr data-start=\"965\" data-end=\"968\"\u003e\n\n\u003ch3 data-start=\"970\" data-end=\"993\"\u003e \u003cstrong data-start=\"974\" data-end=\"993\"\u003eWho is it for?\u003c\/strong\u003e\n\u003c\/h3\u003e\n\n\u003cul\u003e\n\n\u003cli data-start=\"997\" data-end=\"1074\"\u003e Designers and artisans who want to enhance their jewelry brand;\u003c\/li\u003e\n\n\u003cli data-start=\"1077\" data-end=\"1165\"\u003e Fashion and accessories industry professionals interested in ethical sales strategies;\u003c\/li\u003e\n\n\u003cli data-start=\"1168\" data-end=\"1275\"\u003e Creatives who want to transform their passion into a sustainable and market-friendly business. \u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003chr data-start=\"1277\" data-end=\"1280\"\u003e\n\n\u003ch3 data-start=\"1282\" data-end=\"1309\"\u003e \u003cstrong data-start=\"1286\" data-end=\"1309\"\u003eCourse objectives\u003c\/strong\u003e\n\u003c\/h3\u003e\n\n\u003cul\u003e\n\n \u003cli data-start=\"1313\" data-end=\"1380\"\u003eBuilding a conscious positioning for the jewelry brand;\u003c\/li\u003e\n\n\u003cli data-start=\"1383\" data-end=\"1437\"\u003e Define consistent and sustainable pricing strategies;\u003c\/li\u003e\n\n\u003cli data-start=\"1440\" data-end=\"1494\"\u003e Improve communication of product value;\u003c\/li\u003e\n\n\u003cli data-start=\"1497\" data-end=\"1564\"\u003e Learn to sell ethically, respecting creative work. \u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003chr data-start=\"1566\" data-end=\"1569\"\u003e\n\n\u003ch3 data-start=\"1571\" data-end=\"1623\"\u003e \u003cstrong data-start=\"1575\" data-end=\"1623\"\u003eProgram and teaching modules (total 12 hours)\u003c\/strong\u003e\n\u003c\/h3\u003e\n\n\u003cul\u003e\n\n\u003cli data-start=\"1628\" data-end=\"1673\"\u003e Jewelry Branding Fundamentals – 2 hours\u003c\/li\u003e\n\n\u003cli data-start=\"1677\" data-end=\"1723\"\u003e Conscious Brand Positioning – 2 hours\u003c\/li\u003e\n\n\u003cli data-start=\"1727\" data-end=\"1784\"\u003e Pricing and Labor Valuation Strategies – 3 hours\u003c\/li\u003e\n\n\u003cli data-start=\"1788\" data-end=\"1835\"\u003e Communicating the Value of Jewelry – 2 hours\u003c\/li\u003e\n\n\u003cli data-start=\"1839\" data-end=\"1885\"\u003e Ethical Sales and Customer Respect – 3 hours \u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003chr data-start=\"1887\" data-end=\"1890\"\u003e\n\n\u003ch3 data-start=\"1892\" data-end=\"1908\"\u003e \u003cstrong data-start=\"1896\" data-end=\"1908\"\u003eMode\u003c\/strong\u003e\n\u003c\/h3\u003e\n\n\u003cul\u003e\n\n\u003cli data-start=\"1912\" data-end=\"1966\"\u003e\n\n Live \u003cstrong data-start=\"1912\" data-end=\"1922\"\u003eonline\u003c\/strong\u003e with recordings available.\u003c\/li\u003e\n\n\u003cli data-start=\"1969\" data-end=\"2024\"\u003e\n\n \u003cstrong data-start=\"1969\" data-end=\"1984\"\u003eIn person\u003c\/strong\u003e (upon request) at the laboratory. \u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003chr data-start=\"2026\" data-end=\"2029\"\u003e\n\n\u003ch3 data-start=\"2031\" data-end=\"2056\"\u003e \u003cstrong data-start=\"2035\" data-end=\"2056\"\u003eMaterials included\u003c\/strong\u003e\n\u003c\/h3\u003e\n\n\u003cul\u003e\n\n\u003cli data-start=\"2060\" data-end=\"2088\"\u003e Slides and digital handouts;\u003c\/li\u003e\n\n\u003cli data-start=\"2091\" data-end=\"2151\"\u003e Pricing strategy and ethical sales plan template;\u003c\/li\u003e\n\n\u003cli data-start=\"2154\" data-end=\"2198\"\u003e Examples and case studies of successful brands.\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003chr data-start=\"2200\" data-end=\"2203\"\u003e\n\n \u003ch3 data-start=\"2205\" data-end=\"2219\"\u003e\u003cstrong data-start=\"2209\" data-end=\"2219\"\u003eDuration\u003c\/strong\u003e\u003c\/h3\u003e\n\n\u003cp data-start=\"2221\" data-end=\"2265\"\u003e \u003cstrong data-start=\"2221\" data-end=\"2238\"\u003e12 hours total\u003c\/strong\u003e – divided into 5 modules.\u003c\/p\u003e\n\n\u003chr data-start=\"2267\" data-end=\"2270\"\u003e\n\n\u003ch3 data-start=\"2272\" data-end=\"2296\"\u003e \u003cstrong data-start=\"2276\" data-end=\"2296\"\u003eCost\u003c\/strong\u003e\n\u003c\/h3\u003e\n\n\u003cp data-start=\"2298\" data-end=\"2354\"\u003e \u003cstrong data-start=\"2298\" data-end=\"2306\"\u003e€270\u003c\/strong\u003e (payable in one solution or in 2 installments).\u003c\/p\u003e\n\n\u003chr data-start=\"2356\" data-end=\"2359\"\u003e\n\n\u003ch3 data-start=\"2361\" data-end=\"2383\"\u003e \u003cstrong data-start=\"2365\" data-end=\"2383\"\u003eCertification\u003c\/strong\u003e\n\u003c\/h3\u003e\n\n\u003cp data-start=\"2385\" data-end=\"2445\"\u003e At the end, a \u003cstrong data-start=\"2416\" data-end=\"2442\"\u003eCertificate of Attendance\u003c\/strong\u003e is issued.\u003c\/p\u003e","brand":"CLAUDIA DE ROSA JEWELRY","offers":[{"title":"Unique","offer_id":55649089978743,"sku":null,"price":270.0,"currency_code":"EUR","in_stock":true},{"title":"2 installments","offer_id":55649090011511,"sku":null,"price":175.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0906\/8832\/3959\/files\/Corso_15.png?v=1755857864"},{"product_id":"stage-experience-laboratorio-di-bigiotteria","title":"Internship Experience – Costume Jewelry Workshop","description":"\u003cp data-start=\"158\" data-end=\"251\"\u003e An intensive week in my workshop in Savona: full immersion in practice and design.\u003c\/p\u003e\n\n\u003chr data-start=\"253\" data-end=\"256\"\u003e\n\n\u003ch3 data-start=\"258\" data-end=\"279\"\u003e \u003cstrong data-start=\"262\" data-end=\"277\"\u003eDescription\u003c\/strong\u003e\n\u003c\/h3\u003e\n\n\u003cp data-start=\"280\" data-end=\"604\"\u003e Want to have an immersive experience and turn your ideas into real creations? \u003cbr data-start=\"361\" data-end=\"364\"\u003eWith \u003cstrong data-start=\"368\" data-end=\"388\"\u003ethe Internship Experience,\u003c\/strong\u003e you'll spend a week in my workshop in Savona, working side by side with me. It will be a unique, hands-on, and personalized program to develop your technical and design skills in fashion jewelry.\u003c\/p\u003e\n\n\u003cp data-start=\"606\" data-end=\"641\"\u003e During the full immersion you will be able to:\u003c\/p\u003e\n\n\u003cul\u003e\n\n\u003cli data-start=\"644\" data-end=\"709\"\u003e experiment with the main artisanal manufacturing techniques;\u003c\/li\u003e\n\n\u003cli data-start=\"712\" data-end=\"748\"\u003e design and build prototypes;\u003c\/li\u003e\n\n\u003cli data-start=\"751\" data-end=\"813\"\u003e discover the processes behind building a collection;\u003c\/li\u003e\n\n\u003cli data-start=\"816\" data-end=\"886\"\u003e receive individual mentoring for your creative style and path. \u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003chr data-start=\"888\" data-end=\"891\"\u003e\n\n\u003ch3 data-start=\"893\" data-end=\"918\"\u003e \u003cstrong data-start=\"897\" data-end=\"916\"\u003eWho is it for?\u003c\/strong\u003e\n\u003c\/h3\u003e\n\n\u003cul\u003e\n\n\u003cli data-start=\"921\" data-end=\"987\"\u003e Students and creatives who want to learn through practice;\u003c\/li\u003e\n\n\u003cli data-start=\"990\" data-end=\"1079\"\u003e Enthusiasts and hobbyists who want to test themselves with an intensive experience;\u003c\/li\u003e\n\n\u003cli data-start=\"1082\" data-end=\"1164\"\u003e Emerging designers who want to hone their design and production skills. \u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003chr data-start=\"1166\" data-end=\"1169\"\u003e\n\n\u003ch3 data-start=\"1171\" data-end=\"1200\"\u003e \u003cstrong data-start=\"1175\" data-end=\"1198\"\u003eCourse objectives\u003c\/strong\u003e\n\u003c\/h3\u003e\n\n\u003cul\u003e\n\n\u003cli data-start=\"1203\" data-end=\"1262\"\u003e Learn artisanal techniques applied to costume jewelry;\u003c\/li\u003e\n\n\u003cli data-start=\"1265\" data-end=\"1320\"\u003e Understand design and manufacturing processes;\u003c\/li\u003e\n\n \u003cli data-start=\"1323\" data-end=\"1371\"\u003eDevelop a mini-collection or prototype;\u003c\/li\u003e\n\n\u003cli data-start=\"1374\" data-end=\"1421\"\u003e Receive mentoring and personalized feedback. \u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003chr data-start=\"1423\" data-end=\"1426\"\u003e\n\n\u003ch3 data-start=\"1428\" data-end=\"1487\"\u003e \u003cstrong data-start=\"1432\" data-end=\"1485\"\u003eProgram (total 40 hours – 1 intensive week)\u003c\/strong\u003e\n\u003c\/h3\u003e\n\n\u003col\u003e\n\n\u003cli data-start=\"1491\" data-end=\"1540\"\u003e Introduction to tools and materials – 4 hours\u003c\/li\u003e\n\n\u003cli data-start=\"1544\" data-end=\"1593\"\u003e Basic and advanced processing techniques – 8 hours\u003c\/li\u003e\n\n\u003cli data-start=\"1597\" data-end=\"1654\"\u003e Designing a prototype or mini-collection – 8 hours\u003c\/li\u003e\n\n\u003cli data-start=\"1658\" data-end=\"1713\"\u003e Creative workshop and practical implementation – 12 hours\u003c\/li\u003e\n\n\u003cli data-start=\"1717\" data-end=\"1769\"\u003e Individual mentoring and project review – 4 hours\u003c\/li\u003e\n\n\u003cli data-start=\"1773\" data-end=\"1814\"\u003e Final presentation and feedback – 4 hours \u003c\/li\u003e\n\n\n\u003c\/ol\u003e\n\n\u003chr data-start=\"1816\" data-end=\"1819\"\u003e\n\n\u003ch3 data-start=\"1821\" data-end=\"1839\"\u003e \u003cstrong data-start=\"1825\" data-end=\"1837\"\u003eMode\u003c\/strong\u003e\n\u003c\/h3\u003e\n\n\u003cul\u003e\n\n\u003cli data-start=\"1842\" data-end=\"1885\"\u003e\n\n \u003cstrong data-start=\"1842\" data-end=\"1857\"\u003eIn person\u003c\/strong\u003e at the laboratory in Savona.\u003c\/li\u003e\n\n\u003cli data-start=\"1888\" data-end=\"1961\"\u003e Small groups (max 5 people) to ensure direct support. \u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003chr data-start=\"1963\" data-end=\"1966\"\u003e\n\n\u003ch3 data-start=\"1968\" data-end=\"1995\"\u003e \u003cstrong data-start=\"1972\" data-end=\"1993\"\u003eMaterials included\u003c\/strong\u003e\n\u003c\/h3\u003e\n\n\u003cul\u003e\n\n\u003cli data-start=\"1998\" data-end=\"2042\"\u003e Basic prototyping kit;\u003c\/li\u003e\n\n\u003cli data-start=\"2045\" data-end=\"2108\"\u003e Full use of laboratory instruments and equipment;\u003c\/li\u003e\n\n\u003cli data-start=\"2111\" data-end=\"2150\"\u003e Technical handouts and worksheets. \u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003chr data-start=\"2152\" data-end=\"2155\"\u003e\n\n\u003ch3 data-start=\"2157\" data-end=\"2173\"\u003e \u003cstrong data-start=\"2161\" data-end=\"2171\"\u003eDuration\u003c\/strong\u003e\n\u003c\/h3\u003e\n\n \u003cp data-start=\"2174\" data-end=\"2218\"\u003e\u003cstrong data-start=\"2174\" data-end=\"2191\"\u003e40 hours total\u003c\/strong\u003e – 1 intensive week.\u003c\/p\u003e\n\n\u003chr data-start=\"2220\" data-end=\"2223\"\u003e\n\n\u003ch3 data-start=\"2225\" data-end=\"2251\"\u003e \u003cstrong data-start=\"2229\" data-end=\"2249\"\u003eCost\u003c\/strong\u003e\n\u003c\/h3\u003e\n\n\u003cp data-start=\"2252\" data-end=\"2308\"\u003e \u003cstrong data-start=\"2252\" data-end=\"2260\"\u003e€850\u003c\/strong\u003e (payable in one solution or in 2 installments).\u003c\/p\u003e\n\n\u003chr data-start=\"2310\" data-end=\"2313\"\u003e\n\n\u003ch3 data-start=\"2315\" data-end=\"2339\"\u003e \u003cstrong data-start=\"2319\" data-end=\"2337\"\u003eCertification\u003c\/strong\u003e\n\u003c\/h3\u003e\n\n\u003cp data-start=\"2340\" data-end=\"2405\"\u003e At the end, a \u003cstrong data-start=\"2371\" data-end=\"2402\"\u003eCertificate of Participation\u003c\/strong\u003e will be issued.\u003c\/p\u003e","brand":"CLAUDIA DE ROSA JEWELRY ","offers":[{"title":"Unique","offer_id":55650736406903,"sku":null,"price":850.0,"currency_code":"EUR","in_stock":true},{"title":"2 installments","offer_id":55650736439671,"sku":null,"price":525.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0906\/8832\/3959\/files\/Corso_17_595b2347-bc17-4e52-88f3-176496d2944f.png?v=1755876740"},{"product_id":"one-to-one-mentoring-bigiotteria-e-brand-development","title":"One-to-One Mentoring – Jewelery and Brand Development","description":"\u003cp data-start=\"176\" data-end=\"285\"\u003e Personalized training to develop your brand or collection with my direct support.\u003c\/p\u003e\n\n\u003chr data-start=\"287\" data-end=\"290\"\u003e\n\n\u003ch3 data-start=\"292\" data-end=\"313\"\u003e \u003cstrong data-start=\"296\" data-end=\"311\"\u003eDescription\u003c\/strong\u003e\n\u003c\/h3\u003e\n\n\u003cp data-start=\"314\" data-end=\"596\"\u003e Want a course tailored specifically for you and your jewelry project? \u003cbr data-start=\"392\" data-end=\"395\"\u003eWith \u003cstrong data-start=\"402\" data-end=\"426\"\u003eOne-to-One Mentoring,\u003c\/strong\u003e you'll receive exclusive, personalized support: together, we'll analyze your style and goals, and build your collection or brand step by step.\u003c\/p\u003e\n\n\u003cp data-start=\"598\" data-end=\"639\"\u003e Through private sessions, you will receive:\u003c\/p\u003e\n\n\u003cul\u003e\n\n\u003cli data-start=\"598\" data-end=\"639\"\u003e timely feedback on your work;\u003c\/li\u003e\n\n\u003cli data-start=\"680\" data-end=\"736\"\u003e personalized strategies to stand out on the market;\u003c\/li\u003e\n\n\u003cli data-start=\"739\" data-end=\"818\"\u003e concrete tools to develop your creative and entrepreneurial identity.\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003cp data-start=\"820\" data-end=\"936\"\u003e It is the ideal solution for those who want highly targeted, flexible training tailored to their path.\u003c\/p\u003e\n\n\u003chr data-start=\"938\" data-end=\"941\"\u003e\n\n\u003ch3 data-start=\"943\" data-end=\"968\"\u003e \u003cstrong data-start=\"947\" data-end=\"966\"\u003eWho is it for?\u003c\/strong\u003e\n\u003c\/h3\u003e\n\n\u003cul\u003e\n\n\u003cli data-start=\"971\" data-end=\"1057\"\u003e Emerging designers who want to create or improve their own costume jewelry brand;\u003c\/li\u003e\n\n\u003cli data-start=\"1060\" data-end=\"1157\"\u003e Hobbyists and enthusiasts ready to transform their creations into a professional project;\u003c\/li\u003e\n\n\u003cli data-start=\"1160\" data-end=\"1249\"\u003e Professionals seeking advice on collections, communications, or positioning. \u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003chr data-start=\"1251\" data-end=\"1254\"\u003e\n\n\u003ch3 data-start=\"1256\" data-end=\"1285\"\u003e \u003cstrong data-start=\"1260\" data-end=\"1283\"\u003eCourse objectives\u003c\/strong\u003e\n\u003c\/h3\u003e\n\n\u003cul\u003e\n\n \u003cli data-start=\"1288\" data-end=\"1351\"\u003eBuild a personalized brand and collection strategy;\u003c\/li\u003e\n\n\u003cli data-start=\"1354\" data-end=\"1421\"\u003e Receive creative and technical support in product development;\u003c\/li\u003e\n\n\u003cli data-start=\"1424\" data-end=\"1466\"\u003e Define a customized growth plan;\u003c\/li\u003e\n\n\u003cli data-start=\"1469\" data-end=\"1525\"\u003e Improve communication and market positioning. \u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003chr data-start=\"1527\" data-end=\"1530\"\u003e\n\n\u003ch3 data-start=\"1532\" data-end=\"1580\"\u003e \u003cstrong data-start=\"1536\" data-end=\"1578\"\u003eProgram (total 20 hours – flexible)\u003c\/strong\u003e\n\u003c\/h3\u003e\n\n\u003cp data-start=\"1581\" data-end=\"1655\"\u003e The program is tailored to individual needs, but may include: \u003c\/p\u003e\n\n\u003col data-start=\"1656\" data-end=\"1909\"\u003e\n\n\u003cli data-start=\"1656\" data-end=\"1707\"\u003e\n\n\u003cp data-start=\"1659\" data-end=\"1707\"\u003e Project and Objective Analysis – 2 hours \u003c\/p\u003e\n\n\n\u003c\/li\u003e\n\n\u003cli data-start=\"1708\" data-end=\"1760\"\u003e\n\n\u003cp data-start=\"1711\" data-end=\"1760\"\u003e Creative Identity and Design Direction – 4 hours \u003c\/p\u003e\n\n\n\u003c\/li\u003e\n\n\u003cli data-start=\"1761\" data-end=\"1805\"\u003e\n\n\u003cp data-start=\"1764\" data-end=\"1805\"\u003e Collection or prototype development – ​​4 hours \u003c\/p\u003e\n\n\n\u003c\/li\u003e\n\n\u003cli data-start=\"1806\" data-end=\"1858\"\u003e\n\n\u003cp data-start=\"1809\" data-end=\"1858\"\u003e Branding, positioning and storytelling – 6 hours \u003c\/p\u003e\n\n\n\u003c\/li\u003e\n\n\u003cli data-start=\"1859\" data-end=\"1909\"\u003e\n\n\u003cp data-start=\"1862\" data-end=\"1909\"\u003e Communication and Growth Strategy – 4 hours \u003c\/p\u003e\n\n\n\u003c\/li\u003e\n\n\n\u003c\/ol\u003e\n\n\u003chr data-start=\"1911\" data-end=\"1914\"\u003e\n\n\u003ch3 data-start=\"1916\" data-end=\"1934\"\u003e \u003cstrong data-start=\"1920\" data-end=\"1932\"\u003eMode\u003c\/strong\u003e\n\u003c\/h3\u003e\n\n\u003cul\u003e\n\n\u003cli data-start=\"1937\" data-end=\"2009\"\u003e\n\n \u003cstrong data-start=\"1937\" data-end=\"1947\"\u003eOnline\u003c\/strong\u003e via private video conference (with recordings available).\u003c\/li\u003e\n\n\u003cli data-start=\"2012\" data-end=\"2077\"\u003e\n\n \u003cstrong data-start=\"2012\" data-end=\"2027\"\u003eIn person\u003c\/strong\u003e (upon request) at the Savona laboratory.\u003c\/li\u003e\n\n\u003cli data-start=\"2080\" data-end=\"2145\"\u003e Flexible dates and times, agreed directly with the student.\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003chr data-start=\"2147\" data-end=\"2150\"\u003e\n\n \u003ch3 data-start=\"2152\" data-end=\"2179\"\u003e\u003cstrong data-start=\"2156\" data-end=\"2177\"\u003eMaterials included\u003c\/strong\u003e\u003c\/h3\u003e\n\n\u003cul\u003e\n\n\u003cli data-start=\"2182\" data-end=\"2221\"\u003e Customized checklists and templates;\u003c\/li\u003e\n\n\u003cli data-start=\"2224\" data-end=\"2262\"\u003e Written feedback after each session;\u003c\/li\u003e\n\n\u003cli data-start=\"2265\" data-end=\"2309\"\u003e Operational guidelines for your journey. \u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003chr data-start=\"2311\" data-end=\"2314\"\u003e\n\n\u003ch3 data-start=\"2316\" data-end=\"2332\"\u003e \u003cstrong data-start=\"2320\" data-end=\"2330\"\u003eDuration\u003c\/strong\u003e\n\u003c\/h3\u003e\n\n\u003cp data-start=\"2333\" data-end=\"2391\"\u003e \u003cstrong data-start=\"2333\" data-end=\"2350\"\u003e20 hours total\u003c\/strong\u003e – can be divided into 1 or 2-hour sessions.\u003c\/p\u003e\n\n\u003chr data-start=\"2393\" data-end=\"2396\"\u003e\n\n\u003ch3 data-start=\"2398\" data-end=\"2424\"\u003e \u003cstrong data-start=\"2402\" data-end=\"2422\"\u003eSuggested price\u003c\/strong\u003e\n\u003c\/h3\u003e\n\n\u003cp data-start=\"2425\" data-end=\"2481\"\u003e \u003cstrong data-start=\"2425\" data-end=\"2433\"\u003e€850\u003c\/strong\u003e (payable in one solution or in 2 installments).\u003c\/p\u003e\n\n\u003chr data-start=\"2483\" data-end=\"2486\"\u003e\n\n\u003ch3 data-start=\"2488\" data-end=\"2512\"\u003e \u003cstrong data-start=\"2492\" data-end=\"2510\"\u003eCertification\u003c\/strong\u003e\n\u003c\/h3\u003e\n\n\u003cp data-start=\"2513\" data-end=\"2588\"\u003e At the end, a \u003cstrong data-start=\"2544\" data-end=\"2585\"\u003ePersonalized Mentoring Certificate\u003c\/strong\u003e is issued.\u003c\/p\u003e","brand":"CLAUDIA DE ROSA JEWELRY","offers":[{"title":"Unique","offer_id":55650770911607,"sku":null,"price":850.0,"currency_code":"EUR","in_stock":true},{"title":"2 installments","offer_id":55650770944375,"sku":null,"price":525.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0906\/8832\/3959\/files\/Corso_18.png?v=1755876397"},{"product_id":"e-commerce-per-artigiani-e-brand-di-bigiotteria","title":"E-Commerce for Artisans and Costume Jewelry Brands","description":"\u003cp data-start=\"279\" data-end=\"388\"\u003eFrom the lab to digital: sell your jewelry with a concrete, sustainable, and replicable strategy.\u003c\/p\u003e\n\n\u003chr data-start=\"390\" data-end=\"393\"\u003e\n\n\u003ch2 data-start=\"395\" data-end=\"415\"\u003e \u003cstrong data-start=\"398\" data-end=\"413\"\u003eDescription\u003c\/strong\u003e\n\u003c\/h2\u003e\n\n\u003cp data-start=\"416\" data-end=\"586\"\u003e Many artisans and small costume jewelry brands are talented and creative, but they encounter significant difficulties when trying to sell online. The most common problems are:\u003c\/p\u003e\n\n\u003cul\u003e\n\n\u003cli data-start=\"591\" data-end=\"692\"\u003e\n\n \u003cstrong data-start=\"591\" data-end=\"647\"\u003eNot knowing how to open and manage a digital store\u003c\/strong\u003e (technology, platforms, configurations).\u003c\/li\u003e\n\n\u003cli data-start=\"591\" data-end=\"692\"\u003e\n\n \u003cstrong data-start=\"696\" data-end=\"757\"\u003eFailure to communicate and promote your products\u003c\/strong\u003e (photos, descriptions, brand identity).\u003c\/li\u003e\n\n\u003cli data-start=\"591\" data-end=\"692\"\u003e\n\n \u003cstrong data-start=\"804\" data-end=\"853\"\u003eStruggling to find and retain customers online\u003c\/strong\u003e (digital marketing, visibility, loyalty).\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003cp data-start=\"907\" data-end=\"1135\"\u003e This course is designed to provide concrete solutions to these challenges. Together, we'll build your digital journey, transforming your passion for craftsmanship into an organized, sustainable, and competitive online business.\u003c\/p\u003e\n\n\u003chr data-start=\"1137\" data-end=\"1140\"\u003e\n\n \u003ch2 data-start=\"1142\" data-end=\"1166\"\u003e\u003cstrong data-start=\"1145\" data-end=\"1164\"\u003eWho is it for?\u003c\/strong\u003e\u003c\/h2\u003e\n\n\u003cul\u003e\n\n\u003cli data-start=\"1169\" data-end=\"1264\"\u003e Artisans and creatives who want to transform their creations into a real digital business\u003c\/li\u003e\n\n\u003cli data-start=\"1169\" data-end=\"1264\"\u003e Small costume jewelry brands that want to expand beyond local channels or markets\u003c\/li\u003e\n\n\u003cli data-start=\"1169\" data-end=\"1264\"\u003e Fashion and craft industry professionals who want to acquire digital skills to grow. \u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003chr data-start=\"1469\" data-end=\"1472\"\u003e\n\n\u003ch2 data-start=\"1474\" data-end=\"1502\"\u003e \u003cstrong data-start=\"1477\" data-end=\"1500\"\u003eCourse objectives\u003c\/strong\u003e\n\u003c\/h2\u003e\n\n\u003cul\u003e\n\n\u003cli data-start=\"1505\" data-end=\"1592\"\u003e Learn how to create and configure a professional e-commerce site, without technical barriers.\u003c\/li\u003e\n\n\u003cli data-start=\"1505\" data-end=\"1592\"\u003e Know how to best describe, photograph and present your products, enhancing their uniqueness and quality\u003c\/li\u003e\n\n\u003cli data-start=\"1505\" data-end=\"1592\"\u003e Define a digital marketing plan to attract customers, generate sales, and build customer loyalty. \u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003chr data-start=\"1280\" data-end=\"1283\"\u003e\n\n\u003ch2 data-start=\"1285\" data-end=\"1322\"\u003e \u003cstrong data-start=\"1288\" data-end=\"1320\"\u003eEducational program (20 hours)\u003c\/strong\u003e\n\u003c\/h2\u003e\n\n\u003cp data-start=\"1324\" data-end=\"1404\"\u003e \u003cstrong data-start=\"1324\" data-end=\"1394\"\u003eModule 1 – Where and How to Sell? Choosing the Right Platform\u003c\/strong\u003e (3 hours)\u003c\/p\u003e\n\n\u003cul\u003e\n\n\u003cli data-start=\"1407\" data-end=\"1481\"\u003e Etsy, Shopify, Instagram Shop: pros and cons for a costume jewelry brand.\u003c\/li\u003e\n\n \u003cli data-start=\"1407\" data-end=\"1481\"\u003eHow to understand where YOUR customers are.\u003c\/li\u003e\n\n\u003cli data-start=\"1407\" data-end=\"1481\"\u003e Mini Check: Which Platform Is Right for You?\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003cp data-start=\"1572\" data-end=\"1636\"\u003e \u003cstrong data-start=\"1572\" data-end=\"1626\"\u003eModule 2 – Product photography and presentation\u003c\/strong\u003e (3 hours)\u003c\/p\u003e\n\n\u003cul\u003e\n\n\u003cli data-start=\"1639\" data-end=\"1695\"\u003e Low-budget techniques for bright, professional photos.\u003c\/li\u003e\n\n\u003cli data-start=\"1639\" data-end=\"1695\"\u003e Backdrops, props and styling for jewelry.\u003c\/li\u003e\n\n\u003cli data-start=\"1639\" data-end=\"1695\"\u003e Write product descriptions that excite and sell.\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003cp data-start=\"1798\" data-end=\"1861\"\u003e \u003cstrong data-start=\"1798\" data-end=\"1851\"\u003eModule 3 – Prices, margins and sales strategies\u003c\/strong\u003e (3 hours)\u003c\/p\u003e\n\n\u003cul\u003e\n\n\u003cli data-start=\"1864\" data-end=\"1912\"\u003e How to calculate the real price of a jewel.\u003c\/li\u003e\n\n\u003cli data-start=\"1864\" data-end=\"1912\"\u003e Pricing strategies to stand out from low-cost competitors.\u003c\/li\u003e\n\n\u003cli data-start=\"1864\" data-end=\"1912\"\u003e How to set up discounts and offers without devaluing your brand.\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003cp data-start=\"2046\" data-end=\"2104\"\u003e \u003cstrong data-start=\"2046\" data-end=\"2094\"\u003eModule 4 – Visibility and Customer Acquisition\u003c\/strong\u003e (4 hours)\u003c\/p\u003e\n\n\u003cul\u003e\n\n\u003cli data-start=\"2107\" data-end=\"2165\"\u003e SEO for artisans: How to get found on Google and Etsy.\u003c\/li\u003e\n\n\u003cli data-start=\"2107\" data-end=\"2165\"\u003e Waste-Free Social Media Marketing: Choose One Channel and Use It Effectively.\u003c\/li\u003e\n\n\u003cli data-start=\"2107\" data-end=\"2165\"\u003e Newsletters and direct contacts: building a buying community.\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003cp data-start=\"2314\" data-end=\"2378\"\u003e \u003cstrong data-start=\"2314\" data-end=\"2368\"\u003eModule 5 – From the first sale to customer loyalty\u003c\/strong\u003e (3 hours)\u003c\/p\u003e\n\n\u003cul\u003e\n\n \u003cli data-start=\"2381\" data-end=\"2436\"\u003eCustomer care: respond to and manage concerns and complaints.\u003c\/li\u003e\n\n\u003cli data-start=\"2381\" data-end=\"2436\"\u003e How to turn a one-time customer into a regular customer.\u003c\/li\u003e\n\n\u003cli data-start=\"2381\" data-end=\"2436\"\u003e Packaging and unboxing as a marketing tool.\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003cp data-start=\"2557\" data-end=\"2614\"\u003e \u003cstrong data-start=\"2557\" data-end=\"2604\"\u003eModule 6 – Personalized Growth Plan\u003c\/strong\u003e (4 hours)\u003c\/p\u003e\n\n\u003cul\u003e\n\n\u003cli data-start=\"2617\" data-end=\"2678\"\u003e Create a 3-month action plan with concrete goals.\u003c\/li\u003e\n\n\u003cli data-start=\"2617\" data-end=\"2678\"\u003e Your e-commerce checklist: what to do now and what to plan for.\u003c\/li\u003e\n\n\u003cli data-start=\"2617\" data-end=\"2678\"\u003e Q\u0026amp;A session with case studies from attendees. \u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003chr data-start=\"2816\" data-end=\"2819\"\u003e\n\n\u003ch2 data-start=\"2821\" data-end=\"2838\"\u003e \u003cstrong data-start=\"2824\" data-end=\"2836\"\u003eMode\u003c\/strong\u003e\n\u003c\/h2\u003e\n\n\u003cul\u003e\n\n\u003cli data-start=\"2841\" data-end=\"2911\"\u003e\n\n \u003cstrong data-start=\"2841\" data-end=\"2862\"\u003eLive online\u003c\/strong\u003e , with the ability to review recordings.\u003c\/li\u003e\n\n\u003cli data-start=\"2841\" data-end=\"2911\"\u003e\n\n \u003cstrong data-start=\"2914\" data-end=\"2929\"\u003eIn person\u003c\/strong\u003e (upon request) at the Savona laboratory. \u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003chr data-start=\"2981\" data-end=\"2984\"\u003e\n\n\u003ch2 data-start=\"2986\" data-end=\"3012\"\u003e \u003cstrong data-start=\"2989\" data-end=\"3010\"\u003eMaterials included\u003c\/strong\u003e\n\u003c\/h2\u003e\n\n\u003cul\u003e\n\n\u003cli data-start=\"3015\" data-end=\"3055\"\u003e Slides and practical step-by-step handouts.\u003c\/li\u003e\n\n\u003cli data-start=\"3015\" data-end=\"3055\"\u003e Templates for product descriptions, customer care, and launch plans.\u003c\/li\u003e\n\n\u003cli data-start=\"3015\" data-end=\"3055\"\u003e Case studies of successful artisans and small brands. \u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003chr data-start=\"3187\" data-end=\"3190\"\u003e\n\n\u003ch2 data-start=\"3192\" data-end=\"3207\"\u003e \u003cstrong data-start=\"3195\" data-end=\"3205\"\u003eDuration\u003c\/strong\u003e\n\u003c\/h2\u003e\n\n \u003cp data-start=\"3208\" data-end=\"3252\"\u003e\u003cstrong data-start=\"3208\" data-end=\"3225\"\u003e18 hours total\u003c\/strong\u003e – divided into 6 modules.\u003c\/p\u003e\n\n\u003chr data-start=\"3254\" data-end=\"3257\"\u003e\n\n\u003ch2 data-start=\"3259\" data-end=\"3284\"\u003e \u003cstrong data-start=\"3262\" data-end=\"3282\"\u003eCost\u003c\/strong\u003e\n\u003c\/h2\u003e\n\n\u003cp data-start=\"3285\" data-end=\"3341\"\u003e \u003cstrong data-start=\"3285\" data-end=\"3293\"\u003e€299\u003c\/strong\u003e (payable in one solution or in 2 installments).\u003c\/p\u003e\n\n\u003chr data-start=\"3343\" data-end=\"3346\"\u003e\n\n\u003ch2 data-start=\"3348\" data-end=\"3371\"\u003e \u003cstrong data-start=\"3351\" data-end=\"3369\"\u003eCertification\u003c\/strong\u003e\n\u003c\/h2\u003e\n\n\u003cp data-start=\"3372\" data-end=\"3413\"\u003e Issuance of \u003cstrong data-start=\"3384\" data-end=\"3410\"\u003eCertificate of Attendance\u003c\/strong\u003e .\u003c\/p\u003e","brand":"CLAUDIA DE ROSA JEWELRY","offers":[{"title":"Single Payment","offer_id":55695789425015,"sku":null,"price":299.0,"currency_code":"EUR","in_stock":true},{"title":"2 installments","offer_id":55695789457783,"sku":null,"price":189.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0906\/8832\/3959\/files\/Corso_28.png?v=1756572126"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0906\/8832\/3959\/collections\/corso_design_del_gioiello_contemporaneo.png?v=1755707636","url":"https:\/\/claudiaderosa.com\/en\/collections\/corsi.oembed","provider":"CLAUDIA DE ROSA JEWELRY ","version":"1.0","type":"link"}